START WITH CLARITY. GO DEEPER WHEN YOU’RE READY.
A small investment in a better decision.
No subscription required. Human consultations are booked separately.
The decision brief
Free
Pressure-test two ideas before you commit.
- 2 brief evaluations per account
- Overall score and verdict
- Eight module scores and summaries
- Top opportunity, risk, and next action
- One Make This Idea Stronger trial
- Saved in My Ideas
The full report
$24.00one-time / report
Turn a promising direction into a testable plan.
- Everything in your free brief
- Full detail across all eight dimensions
- Competitors and source excerpts
- Failure modes and success conditions
- Complete 7-day validation experiment
- Founder Fit and idea improvements